Fractional Leadership

Executive leadership & frontline coaching for revenue growth

Many companies need revenue leadership but aren’t ready for a full-time hire. Whether it’s strategic guidance at the executive level or deal-by-deal coaching for frontline sellers, Sierra Growth Partners provides hands-on leadership to drive results without the overhead of a full-time hire.

Revenue leadership without the full-time price tag.

Fractional Leadership

  • Strategic GTM leadership without the full-time commitment

    Who it’s for:

    • Companies between funding rounds or pre-exit needing executive leadership without a long-term hire.

    • Founder-led businesses transitioning from founder-led sales but not yet ready to hire a full-time CRO, CMO, or VP Sales.

    • Companies in M&A transitions where leadership gaps need to be filled during integration.

    Problems we solve:

    • Lack of strategic GTM leadership – No one is owning revenue strategy, pipeline health, or demand generation.

    • Unstructured revenue operations – Inconsistent forecasting, sales execution, and RevOps processes lead to revenue unpredictability.

    • No scalable sales & marketing motion – Founders and executives lack the bandwidth to build repeatable growth systems.

    Metrics impacted:

    • Revenue growth & forecasting accuracy

    • Pipeline velocity & conversion rates

    • Sales & marketing efficiency

    Why it matters:
    Fractional leadership allows companies to get executive-level GTM expertise without making a long-term, high-cost hire—ensuring growth, structure, and revenue impact without full-time overhead.

  • Turn your sales team into high-performers with call-level coaching

    Who it’s for:

    • Companies with a sales team that lacks coaching & deal-level execution guidance.

    • Sales teams struggling with qualification, objection handling, or closing high-value deals.

    • Founders or first-time sales leaders who need a seasoned sales operator coaching their reps in real-time.

    Problems we solve:

    • Sales reps underperform due to lack of real-time coaching.

    • Managers lack bandwidth to join calls & coach AEs/SDRs in real time.

    • Sales process execution is inconsistent across the team.

    Metrics impacted:

    • Sales rep quota attainment

    • Deal conversion rates

    • Sales cycle efficiency

    Why it matters:
    Even the best sales reps need coaching to perform at their peak. A dedicated sales coach provides real-time deal execution guidance, improving win rates, quota attainment, and overall sales effectiveness.

In their words: Founders, CEOs, and GTM leaders

A flexible leadership model for scalable growth

A leadership solution that delivers C-level GTM strategy and frontline sales execution coaching—ensuring revenue growth without the commitment of a full-time hire.